Simon Baldwin

Simon Baldwin

Senior Vice President (Asia Pacific), SecondMuse

Simon is Senior Vice President (Asia Pacific) at SecondMuse, overseeing strategy, growth, client management, and program delivery across initiatives that strengthen circular and regenerative economic systems. His work spans projects to reduce ocean plastic pollution and build nature-positive economies with multi-sectoral alliances across Asia. Previously, he led programs like The Incubation Network in South and Southeast Asia and the Ocean Plastic Pollution Accelerator in Indonesia. A systems architect, researcher, and entrepreneur, Simon develops solutions to complex social and environmental challenges, drawing on experience across private, government, NGO, and UN sectors in over a dozen countries. He lives in Singapore with his family. 



Speaking at


The Speakers

Meet the thought leaders and innovators shaping the future of the well-being economy.



Gong Yao Min


Steven Soo


Johanna Zuleta

Founder, La Zuleta


Solla Zophoniasdottir

Learning Services Orchestrator, Climate-KIC


朱岩 Ian Zhu

Founding Member, NIO Capital


张乐 Zhang Le

President, MCM International Group China


Nakul Zaveri

Partner, LeapFrog Investments


Katy Yung

Chief Executive Officer, Sustainable Finance Initiative